How December 2007 Digital Download

The Designer's Good Business Guide: Find good clients. Create good work. Make good money. Do good deeds. HOW's Business Annual is packed with real-world expertise, advice and strategies for smartly managing your design firm, department and career. FEATURES Start Smart Thinking about starting your own design shop? Designers who've done it (and business experts) tell you everything you need to know, think about and plan for, so you can start up for success. Acing the Pitch The author, a design veteran himself, offers up a play-by-play plan for preparing and delivering a winning new-business pitch. Better Measures Befuddled by your firm's balance sheet? If you're not paying attention to the numbers, you're likely not as successful as you can be. We've got 9 financial measures that'll easily boost your bottom line. 'Til Death Do They Part The collaboration between Charles S. Anderson and French Paper Co. has yielded 20 years' worth of iconic design. Find out how they cult Discounted at only: US$ 9.07