L'Oreal Elvive Damage Care Repair Shampoo

THE SCIENCE OF DAMAGED OR BRITTLE HAIR. Damaged hair can lack the natural cement which keeps it strong and resilient, meaning the fibre is left unprotected. THE SECRET TO MORE RESILIENT HAIR. The L'Oreal laboratories have patented a combination of molecules called CERMAIDE-CEMENT, a replica of the natural cement found in hair. The formula targets damaged areas to: FILL THE CRACKS IN HAIR. Hair becomes more resilient Seal the hairs cuticle.. Hair is smoother and shinier .
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